Cans: the saga

It would be difficult to overstate how insanely excited I am to be launching our cans this week. From the minute I began dreaming about Modern Times and imagining what it would become, I knew unequivocally that I wanted to put our beer in cans. But I had no idea just what an enormous undertaking it would be.

This is my 22nd month working full-time on Modern Times, and the goal of drinking our beer out of our cans has seemed impossibly out of reach at times.

From the many hours spent working with our designers on the labels, to getting the damn things approved by the intractable bureaucracy in Washington, to selecting a canning machine and can maker, to proofing the can samples, to receiving 44 giant pallets of these frickin’ things, to hiring a crew of canning line operators, to calibrating the temperamental machine, to furiously filling them with our beer, to convincing stores to carry them…it’s been a huge operation that’s involved a small army of dedicated people.

Some of those folks are brand new to Modern Times, some of them have been here since the beginning, but everyone—EVERYONE—worked like crazed lunatics to get this done. I’m profoundly grateful to every single person who helped make this possible and deeply proud of the results.

Launching these cans is the end of the beginning for us. We’re no longer in start-up mode, now that all the major pieces are in place. Draft, tasting room, cans: all up and running. It’s a tremendous relief and feels like a huge accomplishment, but now, of course, the work of growing begins in earnest.

“Growing” doesn’t just mean getting bigger though, it means getting better, too. Maturing. Improving. Refining. One of the ways we’ve grown since brewing our first batches in May is by refining our recipes and improving our execution. I’m incredibly happy to say that the beer that filled these cans is our best yet. Naturally, we’re not going to stop here, but it’s gratifying to know that the folks who buy these cans will be getting our best efforts to date.

I don’t know exactly when or where the cans will be showing up this week, but asking for them at your preferred liquor store/grocery store/bottle shop is the best way to help get them out there (they really do listen!)

And if you buy ‘em: thank you. Thank you so much. All of us at Modern Times have been working so hard on this. Your support means the world to us.

Comments

JgscAlofs

Tue, 12/01/2020 - 10:32

essays to write about thesis writing help great writing 4 great essays

Fqfspect

Tue, 12/01/2020 - 03:06

essay writing competitions worst college essays help writing an article

Fsfspect

Tue, 12/01/2020 - 05:35

essay on college education essay services reflective essay writing 101

Udydyk

Wed, 12/02/2020 - 12:18

generic cialis online cheap - viagra now best place to buy cialis online

Mkfwve

Wed, 12/02/2020 - 01:33

buy generic cialis online - 5mg viagra generic cialis for sale online

Fnsbspect

Thu, 12/03/2020 - 04:58

short argumentative essays strong thesis essays website

Xkcndl

Thu, 12/03/2020 - 10:58

cialis canada generic 10mg no prescription - cialis generic cialis canada

Best research …

Thu, 12/03/2020 - 08:18

Research paper writing services are essential for custom research paper writing service learners and Best research writing services seekers.

Yhlart

Fri, 12/04/2020 - 10:06

real cialis for sale - https://viapll.com/ cialis generic tadalafil for sale

JgsvAlofs

Sun, 12/13/2020 - 02:04

where can i buy viagra cheap coupons viagra buy generic viagra

janny kayle

Tue, 12/22/2020 - 10:30

To protect all your Windows, Mac & Android devices. Get and easily run Anti Viruses and Learn how to create anti-virus account, enter 25 characters alpha-numeric Product Key/code, and successfully install with the Product key.office-setup is a product of office setup.

Trouble shoot the most commonly occuring errors for microsoft office365 by the easiest steps.. Learn here how to download, install, and activate your office setup on your computer and other devices .
Go to https://office-settup.com
In order to download and install. You need 25-digits product key for activation. For more office information visit

https://office-product-activate.com
https://msofficesquad.com
https://office-setup-com.us
https://office-comm-setup.com

Fxfjkz

Sun, 12/27/2020 - 08:47

generic sildenafil vs viagra - buy no rx viagra levitra

rexa berry

Mon, 01/04/2021 - 01:07

webroot.com/safe Download and activate Webroot Secureanywhere through webroot.com/safe and use its best features. Trend Micro provides 100% protection for your device online as well as offline. By visiting www.trendmicro.com/bestbuypc , you can create a Trend micro account and download, install, and activate Trendmicro easily. CenturyLink.net Email Login is a cable TV and Internet service provider. Their high-speed Internet customers have access to a web based email service as part of their subscription

james johnson

Fri, 01/08/2021 - 03:41

Download, install, or reinstall Microsoft Office from the official site office.com/setup on your device. You can use your Microsoft services accounts such as Outlook, Skype, Xbox Live, or others. Sign in with an MS office account at www.office.com/setup

Aqwsspect

Sat, 01/09/2021 - 11:04

pharmacies mexican pharmacy canadian online pharmacies